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Fray

Handmade luxury shirts from Bologna

Fray shirts atelier

Made in Bologna Since 1962

Fray has made luxury shirts in Bologna since 1962, and Damiani Miami carries them. Lucia Pasin opened the first atelier that year on Via Borgonuovo, one of the loveliest streets in the historic heart of Bologna.

With the business sense of her husband, Giorgio Randi, the family company grew. Fray shirts began selling abroad in 1971, and in 1983 production moved to a larger, modern factory in Casalecchio di Reno, just outside Bologna, where it remains today.

Fray's signature is the stitch. Ultra-fine needles allow up to 10 stitches per centimeter, and details like monograms are embroidered by hand. Every shirt is 100% made in Italy.

Fray shirts by the sea

Fray Shirts at Damiani

We carry Fray's handmade luxury shirts in Miami.

Fine Stitching

Up to 10 stitches per centimeter, sewn with ultra-fine needles for a clean, strong seam.

Collars and Cuffs

Collars and cuffs finished soft or firmer, in the Fray tradition of rigorous hand finishing.

Questions About Fray at Damiani

Where can I buy Fray in Miami?

At Damiani Miami, 8865 S Dixie Hwy, Miami, FL 33156. We carry Fray's handmade luxury shirts.

What makes Fray shirts special?

The stitching. Fray sews with ultra-fine needles at up to 10 stitches per centimeter, and finishes details by hand.

Where are Fray shirts made?

In Casalecchio di Reno, just outside Bologna. The company started on Via Borgonuovo, in the center of Bologna, in 1962.

Do I need an appointment?

We recommend one, so a stylist can have your sizes ready. Book online or call (305) 661-0002.

¿Dónde puedo comprar Fray en Miami?

En Damiani Miami, 8865 S Dixie Hwy, Miami, FL 33156. Tenemos las camisas de lujo hechas a mano de Fray. Nuestros estilistas le atienden en español y en inglés.

Book Your Appointment

Choose a time that suits you. A stylist will have your Fray pieces ready when you arrive.